ABC of Online Sales -Always Better Content
Sell up to 40% more with higher ranking in search + better surfacing in AI results + winning shopper intent.
Most brands treat content as a box-ticking exercise. Shoppers and AI don't.
The right way is the ABC approach - Always Better Content.
Put Always Better Content Into Action
1
Optimise for AI and search discovery.
Problem
Your SKUs don’t surface in retailer search or AI assistants answers.
Solution
Meobyr optimizes titles and bullets with high-impact keywords and contextual recommendations to improve rankings and grow organic share of search.
2
Stand out in the scroll.
Problem
Your product gets skipped in a crowded e-commerce platform.
Solution
Meobyr creates human-centric titles with decisive information and visually optimized hero images that stop the scroll and lift CTR.
3
Give shoppers confidence on the PDP.
Problem
Shoppers hesitate to add your brand to cart.
Solution
Meobyr delivers shopper-centric PDP content: clear features, benefits, and use cases supported by strong secondary imagery resulting in increased sales.
What does poor content cost you?
It is easy to see the cost of weak content and poor discoverability once you look at the various routes that shoppers take.
Commonly observed losses due to content challenges
~40% less
organic search volume from missing or poor attributes for top keywords
Lower surfacing in gen-AI answers due to lack of context in PDP
~30% less Click-Through Rate (CTR) due to weak or generic images
~25% conversion lost on priority SKUs due to poor content quality and structure
[Note: *All ranges provided are approximate and indicative, derived from Meobyr estimates and external industry data.]
